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Collaboration with Suomen Ekonomit
project type
print design
motion graphics
in collaboration
berry creative
Client
Suomen ekonomit
tek
Year
2023
"Suomen Ekonomit was looking for a creative partner with whom we could unleash our potential in creating impactful communication and marketing campaigns. Berry Creative wowed us with their flexible and seamless collaboration model, a working approach that gets to the heart of things, amazing ideas, and extremely high-quality work."
Ida Levänen, Communications and Marketing Manager
Aino Juurikkala, Communications and Marketing Expert
(Summary)
This bilingual pamphlet (EN/FI) was designed under a tight deadline for Suomen Ekonomit. I worked independently on the visual concept and layout, with light guidance from senior designers. Alongside the design, I created two data visualizations, edited photography, and handled all aspects of typographic layout and text flow.
The project required balancing clarity, accessibility, and emotional impact - while presenting sensitive content related to immigration and inclusion. The client was very happy with the end result, and the pamphlet fulfilled its purpose as a thoughtful, well-received publication.
(Summary)
As part of Berry Creative's collaboration with Suomen Ekonomit, I contributed to various visual materials. For the Ekonomit magazine, I assisted in creating several data visualizations, ensuring clarity and alignment with the publication's aesthetic.
Additionally, I independently animated campaign videos, bringing to life concepts developed by senior designers. These animations were crafted to resonate with the target audience, enhancing the overall impact of the campaigns.
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